WYDY news $1.98 HOD
Who's Your Daddy, Inc. 'OTCBB:WYDY' to Acquire 100% of FDA Approved PHARB, 'The Ultimate Hangover & Fatigue Relief' Medicine
SAN DIEGO
The Ardell Group
Kelly Urban
858.792.2940
kurbanpr@yahoo.com
Who's Your Daddy, Inc. (WYDY) (OTCBB:WYDY), a licensing and branding company with trademarks for over 300 products on five continents, has announced that the Company has entered into an agreement to acquire 100% of the issued and outstanding stock of PHARB UNIVERSITY BRAND INC (PHARB).
The business combination of the two companies will be in the form of a Share Exchange Agreement, whereby WYDY shall acquire 100% of the shares of PHARB on a tax free basis. Upon completion of the due diligence evaluation, both parties shall enter into a Share Exchange Agreement. The ongoing entity shall be Who's Your Daddy, Inc., the Nevada domiciled public company.
PHARB is an FDA approved registered drug Company which produces, markets, and distributes "The Ultimate Hangover & Fatigue Relief" medicine which is an FDA approved over-the-counter medicine designed to provide relief from the symptoms of hangovers.
PHARB is the only FDA approved over the counter hangover relief medicine designed to provide maximum relief for the symptoms of hangover, headache, fatigue, heartburn, upset stomach, and pain associated with overindulgence. The PHARB product currently has national distribution to over 55,000 mass retailers such as Rite Aid, 7-Eleven, Walgreen's, CVS, Circle K, as well as national convenience stores throughout the country. The Company generated gross revenues in excess of $11 million in its latest fiscal year. WYDY intends to re-brand the PHARB product as "Who's Your Daddy - The Ultimate Hangover and Pain Relief Medicine, by PHARB".
WYDY views the acquisition as both synergistic from a revenues and net profits standpoint, as well as strategic in that it will create immediate relationships with the 55,000 retail outlets from which the company anticipates net income of approximately Five Million Dollars ($5,000,000). WYDY will seek to leverage the PHARB relationship with these retailers and to expand distribution of other products bearing the WYDY brand name, currently including some 300 trademarked products, such as clothing, energy drinks, diapers, sun glasses, key chains, bottle openers, and more.
Edon Moyal, CEO of WYDY stated "We are extremely pleased with the marriage of WYDY and PHARB. The synergy that exists between the two companies, including the demographics and youthful nature of its client base, is fantastic. The hangover medicine will be a natural tie in with the distribution of its energy drink which has an intended target market of mass retailers, convenience stores, night clubs, bars, and other social forums, following in the line of Red Bull, the Austrian beverage which sold over two billion units last year."
Mr. Moyal continued, "Who's Your Daddy" is a phrase that first gained popularity in the 1990's, and has become increasingly popular with the young males, females, and sports enthusiasts. It is a demand on the speaker's part for respect from the addressee. We have adopted this phrase to mean "Style With Authority".
Mark De Mattei, CEO of PHARB, has committed to remain with WYDY for 5 years, as Vice President of WYDY. Mr. De Mattei stated "I believe this is a fantastic opportunity to for two great companies to come together in a synergy not often found in this industry. I am confident that this union will exemplify that the whole is definitely greater than the sum of its parts". He continued, " Mr. Moyal and his extraordinarily talented team have a licensing and branding enterprise that I am proud to become an active part of".
The officers of WYDY have affirmed that the Company is committed to providing value to its shareholders and feels the acquisition of PHARB will create an additional revenue stream for Who's Your Daddy, thus, greatly enhancing shareholder value.
About Who's Your Daddy, Inc.
Who's Your Daddy, Inc. is a publicly traded licensing company which designs and licenses a variety of products centered around the trademark-protected brand, 'Who's Your Daddy.' Who's Your Daddy, Inc. holds licensing rights to the name Who's Your Daddy for over 300 products in the US, Europe, Canada, Australia, and Japan. The 'Who's Your Daddy' range of product offerings are designed to appeal to young men, women and sports fans who strive for "style with authority". Who's Your Daddy, Inc. is traded under the WYDY stock symbol.
This material includes forward-looking statements based on management's Current reasonable business expectations. In this document, the words "can," "anticipates," and similar expressions identify certain forward-looking statements. These statements are made in reliance on the Private Securities Litigation Reform Act, Section 27A of the Securities Act of 1933, as amended. There are numerous risks and uncertainties that could result in actual results differing materially from expected outcomes. The material should be read in conjunction with the Company's current annual and quarterly reports filed with the SEC, which contain discussions of currently known factors that could significantly impact the Company's future.
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