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investorgold2002

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investorgold2002

Re: poorgradstudent post# 120500

Tuesday, 05/24/2011 9:10:22 PM

Tuesday, May 24, 2011 9:10:22 PM

Post# of 253539
"In #1, the branded lipitor will be immediately substituted by the cheaper generic since it'll be a two-pill cocktail. So in that case, Pfizer ends up practically detailing AMR101 and doesn't generate any more branded (read: high priced) Lipitor sales because everyone home brews their neo-Lipitor mixture."

AMR101 and the new COMBO(lipitor+AMR101) pill would be priced both at branded prices(read high price). Keep in mind AMR101 would be patent protected.
So even if somebody were to make their own concoction of AMR101 and generic lipitor , it would cost as high as COMBO pill because AMR101 would be priced very high...it would be patent protected



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