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Thursday, May 19, 2011 10:04:02 AM
If a company is leaning towards making a name change of an existing product, it would make sense to draw down on existing inventory of the 'old name' product; so that future production of the new label product could begin sooner as a replenishment for distributors and 'new' retailers.
It seems to me the increase in dilution was more tied to 'debt' restructuring as well as continued 504 type financing to fund operations (which overhead costs have been reduced compared to prior year).
WNBD is more lean and 'fit' imo with changes they have made - going to full contract manufacturing in both Canada and USA. It can more focus on 'team' selling, in store demos, customer service, retailer/distributor management as it builds the brand across North America.
Do your own due diligence; factors and conditions change.
"I have faith that the time will eventually come when employees and employers, as well as all mankind, will realize that they serve themselves best when they serve others most.", B.C.Forbes
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