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Monday, May 09, 2011 9:40:37 PM
On line order don't mean Jack
You can't look at this release with tunnel vision, and understand it's importance to WNBD. The future potential may or may not come to fruition, but speculation is what drives the market right. It's important to understand the same internal credentials required by vendors to be on the shelf at Home Depot apply to on- line vendors as well. This means the product can now be added as in-store merchandise quickly if Home Depot decides to take the product into stock. The possibilities I'm looking at and speculating on are these:
Canada:
1) Already in all Home Depot stores
2) Already in all Lowes stores
3) Will be in approx 150 Target stores when they convert from London Drugs.
4) Should be re-stocked in WalMart soon.
United States:
1) Currently in test locations of Lowes stores
a) In the system already and can be expanded at any time.
2) Currently available through Homedepot.com
b) In the system already and can be expanded at any time.
3) Awaiting launch in approx. 100 Duane Reade stores in NY City
c) Duane Reade owned by Walgreens, we have a Walgreens vendor numbers already, and could be expanded at any time.
These US expansion initiatives listed are all speculative, but that's what moves the market, so place your bets folks.
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