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Saturday, 04/30/2005 12:43:37 AM

Saturday, April 30, 2005 12:43:37 AM

Post# of 326339
http://www.wired.com/wired/archive/13.05/wired40.html?tw=wn_tophead_6

The Internet's librarian turns out to be its biggest power broker. Fueled by $3.2 billion in 2004 revenue, Google fulfills 200 million searches of 8 billion Web pages a day, determining which sites are seen and which remain buried. And new initiatives keep coming: local search, maps, movie showtimes, searchable television content. A recent post on Slashdot.org puts it neatly: "In a few years, you'll be driving your Google to the Google to buy some Google for your Google."
Challenge: Retain valuable employees. Now that the fortunes have been made, workers may have little incentive to stay.
Opportunity: Wrest screen real estate from Microsoft. Desktop search is just the thing to capture the first parcel.