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Friday, April 08, 2011 4:14:18 PM
Getting the product on the shelves is the easy part. The hard part is getting consumers to take them off the shelf and put them in their cart and the financials clearly showed that they weren't doing that because if it hadn't been for sales for the initial stocking of shelves in 2010 total sales for the year would have been less than total sales in 2009. I see Spartan stores that haven't sold a single bottle in 4 months.
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