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Tuesday, April 26, 2005 11:05:07 PM
"The automaker will offer factory installation of Sirius satellite radios starting this summer. Ford will make Sirius service optional on as many as 21 Ford and Lincoln Mercury models and expects to generate as many as a million new users for the company.
The deal means more reach for New York-based Sirius, just as it has taken on a hefty tab to acquire big-name talent. The company became a Wall Street favorite late last year after it signed up New York shock jock Howard Stern and former Viacom (VIA:NYSE - commentary - research) chief Mel Karmazin."
Makes ya wonder...
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