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Monday, March 07, 2011 2:48:12 PM
http://news.in.msn.com/business/article.aspx?cp-documentid=4999823
CyberMedia had been tracking development of QR codes since long. We decided to commercially launch QR codes when telecom operators start rolling out 3G services so that experience of connecting to web is smooth," said Prasanto K Roy, President and chief editor, ICT division, CyberMedia.
CyberMedia has start putting QR codes in its PC Quest magazine from this month onward and will expand it rest of its publication by year end. At present, CyberMedia is not charging for putting QR codes in the advertisement.
"If QR codes are developed by the advertisers , we will not charge anything. If they want to use our resources like designing , developing or hosting their advertisement material on our servers, then we they will have to pay," Roy said.
Roy mentioned that CyberMedia will initiate talks with other companies in the print industry to promote use of QR codes and develop eco-system for it.
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