Brilliant Technologies Corp. (fka BLLN)

[Wayne Rosso]

A dose of reality


I had an extended conversation last night with a very highly placed digital music executive and I raised the subject of Qtrax.

Here's what he told me:

1. Klepsy is not on the label's radar at all. When my contact ever raises Klepsy's name, everyone laughs. He's a laughingstock and not taken seriously.

2. The labels would not trust him with their content.

3. The labels have turned against the concept of giving away their content.

4. It now takes a minimum of $50 million in aggregate advances to get licenses and in many cases $100 million or more. He has burned the labels in the past by not paying them the advances when they were due. So now no one wants to waste any time with him.

5. Labels have not heard from Klepsy in quite a while.

6.They're not interested in the markets that Klepsy is supposedly "launching" in. That was the only reason that Universal threw him some crumbs in his last "launch". Universal was the only labels to give him any content at all and it was stale content at that. He had to pre=pay the full retail for every track.

7. At this juncture the only services the labels care about are Apple, Google and Spotify. They don't have the resources or desire to deal with any others.

8. According to my source, at this time it is "impossible" for Qtrax to launch a product with full major labels support.

In short, there's no way that Qtrax will ever get off the ground no matter what you may think. Everyone is being scammed.