See the name directory.com is a fantastic name.
Unfortunately, it's already taken.
So our company jams in "The" to make it seem legitimate.
So, our company's main value as of today is the fact that we own a website domain that is a directory with the name "directory" in it - regardless of size.
To a bigger named company, our website address could be worth a lot - imagine google being able to spray their advertisements all over it.
It seems natural that a search engine company (or division) would size us up.
If they could get in on the name quick, they might get it for a cheap price.
It seems that the CEO is focusing his company strictly on the name and this leads me to believe that is where he sees value - in the name itself.
I wouldn't be surprised if he received a couple of lowball offers and now wants those interested to perhaps bid a little more.
Think about it, to Google what is 30 Million or even 100 Million?
Considering they got close to 30 Billion in near cash? We are talking less than 0.1% of their cash.
But to us shareholders?
That's at least worth 0.0058 (Assuming 5.15 Billion A/S = O/S) and if we take into consideration the fixed O/S (temporarily at 2.3 Billion) you are looking at 0.01304
These valuations are based on a 30 Million payout, and that could quickly rise, especially if the CEO can prove that the company can make money - ie. more than a company who is just e-sitting a name.
The coming days could be interesting.
