In your attempt to be a smart alec, you missed the WHOLE point. Why spend more money developing something like this in hopes of selling stock? Why not use these precious resources (money they don't have) to develop the technology which would serve to sell even more stock over the long run?
In other words, the damn company is flat out broke man. Why in the name of pete would they spend the money to promote this stock using some BS videos and some scam PR company when the money obviously needs to go elsewhere?
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