Having a booth at a trade show is hardly anything to get excited about. Having previously spent years in the tech/telecommunications space, there are tons of companies, even hopeful startups with poor product offerings, who attend these shows ....result? Absolutely nothing to show for them.
Until proof of signed sales agreements with clients surface, trade shows mean practically nothing. Not bashing, just think it's misleading for you to tout attendance at a trade show as basis for 2011 hoopla when in actuality it's a factor with little substance. imho.
...worse case scenario here ...these flowery dramatic "DDs" are written, then dump shares after people jump aboard the pump and author makes the few bucks off the drama. Certainly hope this is not the case here.