Winning Brands Corporation (WNBD)

[just_an_ant]

Several paint store in New York have had the product for looks like about 3 years (Janovic). They still have it and sell it. Why would they, after three years?

Blog 9/21: EXTRACT FROM FIELD REPRESENTATIVE REPORT:
Janovic Benjamin Moore – 6th Street and Spring Street, Manhattan

“The Manager shared that Winning Colours is doing well and that he is getting good repeats however he alerted me to a problem in obtaining the 4fl.oz from the warehouse.

We looked into the matter together on their internal system and learned that it was showing as an active item, however upon further investigation, we discovered that it had not been converted to a Lancaster item; instead – still remained in the system as a “former” Five Star item.

Sales to date for the quart size was this year already double the turnover to their entire year in 2009. He also confirmed that their customer was beginning to respond to the versatility and merits of Winning Colours. He felt that now that the issue of supply of the 4fl.oz size was corrected, it would quickly regain its fair share of the sales within the store.”

Dec 23 blog:

I was reviewing a list this morning of new USA locations that will be carrying Winning Colours. It’s a joy to see increasingly regular updates and to notice that our new retailers continue to be dispersed widely, despite a particularly strong showing in New York. Here is a recent sample:

* Acrylux Paint, Fort Lauderdale, FL
* American Home Hardware, New York, NY
* Bennett Paint & Glass, Rock Springs, WY
* Broadway Hardware, Astoria, NY
* Broadway Hardware, New York, NY
* Capital XP, Staten Island, NY
* Citrus County Paint, Crystal River, FL
* City Paint & Supply, Cambridge, MA
* Continental Buy Group, Brooklyn, NY
* Willis Paint, Roslyn, NY
* Global Paint, Brooklyn, NY
* Lawrence Supply (Altman), Inwood, NY
* Lighting by LDI, Brooklyn, NY
* LMC/Orgain Building Supply, Carsville, TN
* Pefection Letz Paint, Kennewick, WA
* Tamalpais Paint, Corte Madera, CA
* Taurus Harware, Pelham, NY
* The Paint Place, Williston Park, NY
* YHD, Cheektowaga, NY

It’s one thing to think about new locations in the abstract, however each new place where Winning Colours finds a home on the shelf involves people. That’s the most important thing. Owners, managers, staff, shoppers who browse, new customers, repeat customers, etc. Every new location has a multiplier effect, once the stain rescue events occur for these new people.