My thought on the "primary business" language in the 1/3 PR was that Regeneca's product line may be ready for mass market, while ETEV's line may need some freshening up.
I am guessing that a couple good scientists could pretty quickly modify the esters in FR and FR+ to further improve results. In tests, from prior PR's, 11-15% was the MPG improvement. That was good, but I'm sure it could be made even better.
If we get $4-$5 / gallon gas prices in the future, there'll be a huge demand for products like this.
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