Baristas Coffee Company, Inc. (BCCI)

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Oil prices going up takes away from disposable income which could have a negetive effect. Increasing food prices do the same however caffene supresses the appitite so it may help people eat less. Still several dollars for coffee is stil more than brewing it yourself. The fact that this company is here at all in this economy let alone starting to turn a profit is a major plus for me. If they can get into less saturated markets and establish a foothold then when the economy turns around this should be a very good place to be. I know that many coffee drinkers consider coffee a necessity and not a luxury but still the more money in your pocket the more you spend freely.