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Re: MorningLightMountain post# 90196

Friday, 01/21/2011 11:19:53 PM

Friday, January 21, 2011 11:19:53 PM

Post# of 312015
Hey MLM, I think we are largely on the same page (perhaps with the exception of your "P.S."). Absolutely, JBI needs to position itself as a leader, and continue to do so, in order to be successful in the long run. And I agree that it will take more than sensors and the threat of contract disputes to keep the catalyst a secret. I would think, although I do not know, that the company will make efforts to mask the catalyst in the output (assuming it cannot be removed entirely), and would limit disclosure of its composition to a select group of trusted employees.

Will others nonetheless attempt to copy the formula? Of course, assuming, that is, that (1) the company becomes a success and (2) the catalyst is the company's competitive advantage (your skepticism is duly noted and understood). In time, some may be successful in copying the formula, and JBI will thus need to continue to improve its process and market its product in order to capture the market. Ultimately, a company's competitive edge will make all the difference. I agree with all those points.

I do note, however, that patenting the formula would only expedite the replication and subsequent modification of it.