Celsius Holdings Inc (CELH)

[rage]

Coconut water was all the craze in health and fitness magazines and internet health sites. They were perfectly positioned to roll out the cocoH20. There was a ton of advertising done just not on TV. If you were into natural health you you saw ads for cocH20 everywhere. It probably never will hit tv its not a product that appeals to the masses. On the other hand...our country is mostly overweight so celsius actually should be on TV. They really never exploited magazine advertising and I dont know why. They probabaly would have done great in health and fitness mags.