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DNAD - .055 x .10 - News below

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Smartphone Games and App Publisher Acquired by DNA Dynamics, Inc.

Pinksheets Listed DNA Dynamics Acquires Games and App Publisher Appache Mobile

LONDON, Jan 04, 2011 (MARKETWIRE via COMTEX) -- Appache Mobile LTD, a publisher for games and Apps on mobile devices, has announced today that it has been acquired by US Pinksheets listed company DNA Dynamics (PINKSHEETS: DNAD).

Appache Mobile, which has recently been on its own acquisition hunt for new and recently approved games for iOS and Android devices, was set up by games industry veteran Ed Blincoe. Blincoe, who has been in the games industry for over 13 years, has held senior positions with Codemasters and SouthPeak Interactive and was instrumental in the launch of acclaimed Massively Multiplayer Online Game, The Lord of the Rings Online(TM). Mr Blincoe is also Managing Director for App Generation LTD, a developer and publisher of browser-based videogames.

With a spate of recent multi-million dollar company acquisitions in this sector, such as Chillingo's sale to Electronic Arts and NGMOCO being purchased by DeNA, Appache Mobile aims to give independent developers an exit from the cluttered app stores where the few prosper and the many fall short of making a return on their time and investment into the platform. Appache Mobile has the ability, through its in house software and industry contacts, to take games into the top rating lists of online stores such as the Apple's App Store(SM) and turn a profit on these games in a very short period.

"The App Store is currently a very harsh place for many independent developers with few finding the means and know how to cut through and generate revenue," said Ed Blincoe, Managing Director, Appache Mobile. "We're looking for good games content to add to our portfolio and are willing to take on apps already out there in the marketplace and use our in-house IP and contacts to turn them into profit centres extremely quickly."

About Appache Mobile LTD: Appache Mobile is a publisher of games and Apps for mobile and tablet devices. Established in 2010, Appache Mobile develops and acquires new and recently published games for iOS and Android devices.

For more information, please visit www.appachemobile.com