Wednesday, December 29, 2010 8:26:25 AM
And don't assume Twelve won't be a commercial success on DVD/VOD since it flopped in theaters. You do realize that the TCF deal was *key* for TDGI making that film profitable. TCF has deals in place with large retailers with minimum orders to move units in stores and pay upfront for them. So if TCF could get 10 million units committed to all its key retailers, they would have ordered 10 million units from TDGI and paid TDGI *upfront* for those units of Twelve. Say they only paid them $2 per unit. Can you do math? That's huge. Now, 10 million units is a huge number. But plug in your own reasonable number and do the math. The stupid argument that Twelve is a flop is naive. Welcome to the new world of digital media.
We're moving on up...
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