Looks like Bopp gifted 1,000,000 shares each to two family members. Likely an end of year tax strategy.
Below is a cut and paste. The first line is a list of the column headers and the second is the related information.
* Transaction Date Name Position Type Shares Range Market
Value Total Holdings
* 11/30/2010 BOPP, WILLIAM C. Director Disposition (Non Open Market) 2,000,000 $0.00 0.0 9,522,727
Bopp's last transaction prior to this was 3/30/2010. He retains 30% ownership.