Winning Brands Corporation (WNBD)

[lbdave]

Dec
04

Weblog Traffic Since November 15th.
by Eric Lehner

.We are examining weblog visitation on an on-going basis to assess whether it is a useful communications tool for its intended purpose. Early indicators are encouraging.

Since measurement began on November 15th, there have been over 3,500 visitors (as opposed to “page views” which are much higher of course). It would seem that during the 3 weeks of measurement, these 3,500 visits represented approximately 500 different people who are checking in from time to time, with that number growing.

This does not include additional RSS Feed subscribers. RSS Feed is the tool offered on the upper left-hand corner of the weblog by which interested parties receive transmission of the posts to their e-mail accounts automatically without having to visit the blog. Therefore, once a person subscribes, they don’t need to return to the blog, but still get the primary benefit. Unread postings appear as an unread e-mail in the recipients’ regular e-mail in-box. A person may still return to use the “Search” feature for quick look-up of previous discussions. It’s easy to enter a term like “Canadian Tire” and get all the relevant posts organized for a quick scan.

We’ll keep reviewing.
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