I would never short a stock like BIDU. For one simple reason: I would never expect an irrational market to become rational just because I think it should.
At this moment, BIDU is a story stock. Its PPS movement has nothing to do with technical charts or fundamentals. As long as the story is there (BIDU beats google, and google retreats), the stock may move up as much as it may move down. It is likely that for the next 2 quarters, BIDU will gain more market shares in the booming Chinese internet space while google continues to lose market share. Each news may propel BIDU higher.
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