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Thursday, November 25, 2010 5:58:58 PM
•Spending on average will again decrease from $343.31 to $330 as people continue to cut back.
•The Amount of Black Friday shoppers will increase from 195 million last year to 200 million this year. More people will be looking to save on Christmas gifts during this tough time.
•With a greater amount of shoppers the total amount of Black Friday spending will increase, yet only very slightly, from $41.2 billion to $42 billion.
•The amount of Black Friday online shopping will jump from $595 million to $1 billion as people try to avoid stores, and online shopping because more popular.
Black Friday Historic Stats 2010* 2009 2008 2007
# of Shoppers 200M 195M 172M 147M
% of Holiday Sales 23.5% 22.7% 19.4% 15.1%
$ Per Shopper $330 $343 $372 $347
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