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Wednesday, November 24, 2010 7:52:13 PM
24
Winning Colours – Skin Friendliness in Action
by Eric Lehner
.As a consequence of attending the PROGroup Executive Planning Conference, a quick follow-through meeting with the National Accounts Manager of a respected distributor occurred in New York state yesterday. We don’t yet have permission to mention his name or a New York State account that he is thinking of for Winning Colours – there is a different point that is important here – the unsurpassed gentleness to skin of Winning Colours Stain Remover. First-hand experiences are priceless because they are not purchased – they arise naturally and are based on reality. The extract from the field report refers to an unprompted observation by our prospective commercial customer yesterday in this regard…
“X was pleased with the demonstrations and took the initiative to try the product on his hands to remove dried glue residue on a number of his fingers. He was pleased all round with the outcome and commented on how nice his hands felt during and after he was finished.
The fact that Winning Colours feels so exceptionally good on skin, and that anyone with normal skin (and many people with sensitive skin) can have it on for a long time without irritation is a very important distinction between Winning Colours and typical stain removing cleaning solutions. Interestingly, after this first-hand experience, this particular National Account Manager quickly saw how his commercial accounts can benefit.
Time is on our side. More personal exposure = more moments of truth. The exciting thing for us as far as the USA is concerned, we’ve barely scratched the surface of our potential.
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