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Idle Media, Inc. to Attend Social Gaming Summit East
Social Gaming Development and Monetization Leaders Converge on NYC to Discuss New Technologies, Trends and Opportunities for the Industry

Nov. 16, 2010 (Marketwire) --

LEESPORT, PA -- (Marketwire) -- 11/16/10 -- Idle Media, Inc. (OTCBB: IDLM) announced today that it will be attending Mediabistro's Social Gaming Summit East, on December 1st, in New York City. The event is being held at the New Yorker Hotel, located at 481 Eighth Avenue.

Produced by Charles Hudson and Mediabistro, the Summit features social gaming leaders like EA founder and Digital Chocolate CEO Trip Hawkins, PopCap EVP Dennis Ryan, Viximo founder Brian Balfour, OMGPOP CEO Dan Porter, MyYearbook CEO Geoff Cook, GSN VP of Social Games Davin Miyoshi, and many more. The Summit is an excellent opportunity to network and form new relationships with industry leaders. More information is available at the Summit website.

"The Summit is an excellent opportunity for us to meet and network with the current thought leaders in social gaming," stated Mr. Marcus Frasier, President and CEO of Idle Media, Inc. "With our recent launch of Backyard Buddies on Facebook, our first social gaming application, we have the opportunity to expand our target audience dramatically. I think it will be extremely beneficial to meet with other executives who are intimately involved with shaping the future of our industry worldwide."

According to a recent report from Inside Network, the social media gaming and virtual goods market is expected to hit $1.6 billion in revenue in the U.S. this year.

About Idle Media, Inc.

Idle Media, Inc. is a publicly traded new media technology company that delivers cutting-edge content and online gaming through its wholly-owned operating companies, including: Dat Piff, a leading provider of online mixtapes and user-generated content; Chixrus, a tween-focused girl gaming site; Prison Block, a multi-player social game with over 50,000 users; Backyard Buddies, a casual game designed for Facebook, and Tweetvibe, a site where users can purchase unique Twitter backgrounds.

Learn more about Idle Media, Inc. at: http://www.idlemedia.com. Follow Idle Media on Facebook and Twitter.

Information in this press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Without limiting the foregoing, the words "believes," "anticipates," "plans," "expects" and similar expressions are intended to identify forward-looking statements. The forward-looking statements may include our future operations, financial condition and prospects and business strategies. These forward-looking statements are subject to certain risks and uncertainties that could cause our actual results to differ materially. Factors that could cause or contribute to such differences include, but are not limited to, those discussed in this press release or in other documents including those filed with the SEC. We undertake no obligation to revise or publicly release the results of any revision to these forward-looking statements. Given these risks and uncertainties, readers are cautioned not to place undue reliance on such forward-looking statements.

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Source: Marketwire (November 16, 2010 - 8:30 AM EST)

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