American Green Inc (ERBB)

[sahd3g]

SunnComm International, Inc.
(OTC: SCMI)

Click Here to View Profile

Sony BMG Ramps Up CD Copy-Protection Plan

Click to Read Story!



--------------------------------------------------------------------------------

The entertainment industry has lost billions of dollars to unauthorized reproduction and distribution of their products. Amazingly, the culprit is typically the girl or boy next door, your neighbor or even your spouse! They don’t have CD duplicators or electronic distribution networks. They simply make 2 CD copies for friends using their PC who then each make 2 copies and so on… This casual illegal copying expands exponentially with no limits and presents the real piracy problem!

SunnComm has the proven solution to digital piracy - MediaMax!
SunnComm International is the undisputed leader in digital content security and enhancement in the United States. No other copy management and enhancement product has been so widely accepted by both the record industry and CD buyers. MediaMax was designed in direct response to input from the largest record companies in the world with the goal to achieve an important balance between copyright protection and an optimized consumer experience.

SunnComm has consistently been first-to-market!
SunnComm currently has international licensing agreements in place with three of the four major record labels including Sony BMG and EMI. The company also has formal agreements with many independent record labels including KOCH Records, which is the largest “Indie” record label in the U.S. and sometimes referred to as the fifth major label.

SunnComm has been first to market with solutions that work technically as well as from a business standpoint. The MediaMax suite of products has been embraced by these entertainment organizations because they have clearly proven that commercial CDs containing the technology have a substantially smaller sales drop off in the first critical weeks of an album’s release resulting in hundreds of thousands of dollars in additional sales on a major label release! The record labels have discovered first-hand that consumer acceptance and sales of CDs containing SunnComm’s technology are not impacted by copy management, even when the packages are clearly labeled as protected and enhanced by MediaMax. A recent example is Velvet Revolver’s “Contraband” album, which reached the #1 spot on Billboard's Top 200 Album Chart the first week it was released. “Contraband” went on to become a Platinum album in addition to earning the honor of the first copy protected CD to reach #1 on Billboard’s Charts.

SunnComm receive royalties for every CD produced with MediaMax!
These results bode extremely well for SunnComm because they receive royalties for every CD that is produced with the ever-evolving MediaMax technology. The entertainment industry has been searching for a consumer-friendly solution to the piracy problem for a long time. MediaMax has become the one solution that record labels, artists and millions of consumers across the board are embracing and SunnComm has proven it repeatedly!

Hardware and software technology available today has made it far easier for the average person to make copies of CDs on their own personal computers. One out of every three music CDs purchased last year were pirated products, according to the IFPI (http://www.ifpi.org/site-content/library/piracy2004.pdf). A huge number considering that there were well over 2.4 billion audio CDs sold worldwide in 2003 representing $32 billion in revenue. Huge song-swapping services, which trade in pirated music such as KaZaa, have reported as many as 218 million users. SunnComm and its record label customers have proven that the use of MediaMax helps control illegal copying of recorded CD music without getting in the way of the consumer’s listening experience.

No competitors are even close in the U.S. – the most lucrative market!
MediaMax has been used by over 25 record labels on more than 75 commercial releases generating over 10,000,000 copy managed CDs so far! SunnComm maintains the flexibility to continue to develop and refine digital security solutions within a continuously evolving industry and to benefit from the close strategic partnerships with the major record labels that have been developed over the past five years. These pioneering accomplishments have been achieved with a fraction of the investment capital consumed by SunnComm’s closest competitors.


--------------------------------------------------------------------------------