eMax Holdings, Inc. (fka EMXC)

[GuruTrader]

Geraldo Bernard who is the President of eMax Media Group and a Director
Gerardo Bernard is a strong executive with senior management expertise in all facets of
the entertainment business with over 25 years of experience in the music, recording, and
international television industries. Mr. Bernard has managed and been involved in the
careers of many recording Artists, most notably Donna Summer, Chaka Kahn, Pretty in
Pink. He became involved with Donna Summer at the beginning of her stellar career and
stayed with her for over 20 years assuming a myriad of responsibilities including
organizing and direction her tours both domestically and internationally, managing
attorneys, business managers, publicists, and agents as well as producing many of her
concerts.
Mr. Bernard lived the genius of the marketing explosion of major acts like Kiss, Donna
Summer, and the Village People, all very successfully marketed and promoted with
cutting edge promotional concepts. Mr. Bernard has high-level contacts through the
entertainment industry including major labels with strong ties with Neil Bogart and
Casablanca Records, Sony, and PolyGram to name a few. He also has close relationships
at the foremost talent agencies such as the William Morris Agency and CAA. Mr. Bernard
pioneered direct response television advertising in Latin America as President of Home
Shopping Network’s Latin America and Caribbean division. In this capacity he created a
new programming format in Spanish for HSN, making deals with broadcast television
networks throughout Latin America and the Caribbean. Mr. Bernard has produced shows
all around the world – including concerts tours for major artists in large venues as well as
more theatrical productions such as The Power Rangers, an international tour with a cast
of over 60 people. He also assisted Robert Evans produce the “Power of Faith” a
cinematic biography of Pope John Paul II. Mr. Bernard’s experience and contact base
provide a unique blend of skills that build a strong foundation for the management of
artists, production and distribution of entertainment products, and the sale of
entertainment products utilizing direct response television.