Well PR people take direction from the company. It is not so much that they are "fooled" by EXMC, they are just doing what they are paid to do. If the company says jump, they jump.
But for the rest you are 100% correct. Seeing the same lines again and again for years is so ridiculous that it's comical, really! I would pay to follow this company, for the laughs I get.
If I have time next week I will be posting about the end of 2008 when for 6 months a new CEO came in. There are some gems there! Stay tuned!
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