Norwich Pharmacal orders are usually obtained without objection from the third party and are now, because the courts are familiar with them, comparatively easy and inexpensive to achieve.
The poster of the defamatory allegations is no more at risk than any other defendant in defamation proceedings. They can rely on all the same defences of truth, fair comment or qualified privilege if they can argue that the matter is of public interest.
Norwich Pharmacal orders do mean however that the poster of a defamatory allegation cannot just hide behind their anonymity or attempts to disguise their true identity. Given the damage that persistent defamatory allegations can have on an organisation these orders can be a very useful tool to a company in taking action to protect its reputation from untrue allegations made against it. http://www.aimzine.co.uk/aimzine/0910/0910_A4/0910_A4.htm
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