BETM.. $0.19
American Wagering Launches Legal Sports Betting Application for BlackBerry® Users in Nevada
American Wagering, Inc.: (OTC Bulletin Board: BETM), the North American leader in sports wagering products, announced today that its wholly owned subsidiary, LEROY'S SPORTSBOOKS (LEROY'S), launches its mobile phone sports betting application, simply named the LEROY'S® APP©, and it will be available beginning this football season for Research In Motion (RIM) BlackBerry® users to legally bet on sports anywhere in the state of Nevada on their BlackBerry® mobile phones. The LEROY'S® APP© was developed with LEROY'S® sister company, Computerized Bookmaking Systems, Inc. (CBS), and with the help of BlackBerry's Sports division.
The Nevada Gaming Control Board recently approved the LEROY'S® APP©, and it is currently available to BlackBerry® users on Sprint, AT&T, and T-Mobile, with other wireless carriers coming soon.
"The company spent more than a year planning and developing the new application," according to John English, Senior Vice President and spokesperson of the product for Las Vegas-based American Wagering, Inc. "The Nevada Gaming Control Board scrutinized the project with a very thorough lab investigation, which helped us in setting the bar for our security features. We have developed the first mobile phone betting application to be approved in Nevada. We feel strongly that the application will change the way people bet on sports. Convenience is critical in today's society," says English.
"LEROY'S® APP© will offer the same array of sports bets including, straight bets, parlays, teasers, in game betting, contests, scores, and more," stated Vic Salerno, the company's Chief Executive Officer. "We plan to unveil new, state of the art technologies in the coming months such as applications for the iPhone®, Droid®, and Windows-based mobile phones. We also plan to add our race book and unique fantasy sports features. We are making sports betting simple and fun. Everyone has a mobile phone. With the LEROY'S® APP©, if you want to place a sports bet sitting at a poker table, go ahead. No need to check out any special equipment. You are not limited to where in the casino you can make your bet. Oh, you want to go home, go back to the office, or maybe you live in Reno, Lake Tahoe, Winnemucca, or Elko; no worries, you can make your bets there too. The LEROY'S® APP© goes with you on your BlackBerry®. That is the beauty of our product. It's real mobile wagering," added Salerno.
ABOUT AMERICAN WAGERING, INC.:
American Wagering, Inc. (www.americanwagering.com) is a publicly-traded company that primarily operates through wholly-owned subsidiaries including Leroy's Horse & Sports Place, Inc. ("LEROY'S®") (www.leroys.com), Computerized Bookmaking Systems, Inc. ("CBS"), AWI Manufacturing, Inc. ("AWIM"), and AWI Gaming, Inc. ("AWIG"). LEROY'S® 'owns and operates over 58 race/sports book outlets in the state of Nevada, CBS is the dominant supplier of sports wagering hardware/software to the Nevada gaming industry, and AWIM is a Nevada Gaming Commission-licensed manufacturer/distributor and supplier of race/sports self-service wagering kiosks. AWIG is a subsidiary with the goal of becoming a market leader in operating smaller hotel/casino properties.
Safe Harbor Statement
This release contains "forward-looking statements" based on current expectations but involving known and unknown risks and uncertainties, such as statements relating to anticipated future sales or the timing thereof; the long-term growth and prospects of our business or any jurisdiction; the duration or effects of unfavorable economic conditions which may reduce our product sales; and the long term potential of the mobile sports wagering device application market and the ability of American Wagering, Inc. to capitalize on any such growth opportunities. Actual results or achievements may be materially different from those expressed or implied. American Wagering, Inc.'s plans and objectives are based on assumptions involving judgments with respect to future economic, competitive and market conditions, the timing and its ability to consummate, acquisitions, and future business decisions and other risks and uncertainties identified in Part I-Item 1A, "Risk Factors" of the Company's Form 10-K for the period ended January 31, 2010, all of which are difficult or impossible to predict accurately and many of which are beyond its control. Therefore, there can be no assurance that any forward-looking statement will prove to be accurate.
Research In Motion (RIM) is authorizing the use of its trademarks in this specific press release only. RIM's limited approval is not a license, implied or otherwise, to its trademarks or any other intellectual property rights. Notwithstanding this limited approval, RIM reserves all rights with respect to its intellectual property."
Contact: John English, 1-702-735-5529
SOURCE American Wagering, Inc.
