NeoMedia Technologies, Inc (NEOM)

[roadog]

Anybody hear about a brand new iPhone App...{later this
year for Android} called SHOPKICK??Walk into a Best Buy
store and guess what?If your iPhone is on and your ShopKicK App open..Best Buy will know your there.
There is a little HOODaddy in the ceiling called a "DEDUCER"
that tracks you in the store as soon as you walk in. Then starts sending discounts and deals to your iPhone...No privacy issues
here because its an OPT IN...Best Buy and Macy's are launch
partners, with the SIMON PROPERTY GROUP {nations largest mall
operator}bringing ShopKIcK to more than 100 of its Malls as well.

story at tech.usatoday.com