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Re: ckbaby post# 39376

Wednesday, 08/04/2010 8:18:04 PM

Wednesday, August 04, 2010 8:18:04 PM

Post# of 372752
Quite astounding. Not just the number of theaters but EP's timing. He held the release just right so 12 opening will not be competing with the likes of Inception, Salt and TS3. The Summer movie sales have been a fizzle and the public is looking for something good to cap off august. While the initial opening was around 200 theaters, that was bumped to 400 and now 600. If this thing catches on, watch out, the stars are aligned, for a non-animated breakout this summer. I agree with earlier post.... Watch the two week story($$), not just opening w/e.

If by chance 12 bombs, I still think the real $$ is in HTYMP...

FYI, "Runaways" is doing well on PPV, which is the next stop for 12 before DVD.