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Friday, 07/16/2010 8:39:06 AM

Friday, July 16, 2010 8:39:06 AM

Post# of 29510
More rookie public relations! More baseless, useless guidance.

The same fluff from this 5 person company that does not even own the tooling to make a boat. Is anyone keeping track? Have there been more reverse splits on this stock than actual boats built?
Let's break down the latest rookie PR effort.


Latitude Industries Closes Deal on Five Vessels This Month and Announces Upcoming Revenues
Latitude Industries (OTC) (USOTC:LTDU)
Intraday Stock Chart
Today : Friday 16 July 2010

Latitude Industries, Inc. (PINKSHEETS: LTDU) is pleased to announce this is a record breaking month for Latitude Industries. We are excited to finalize the deal on five vessels looking to record an estimated 250,000 dollars in revenues.

So right out of the gate they are contradicting themselves. The headlines says "CLOSES" -as in past tense. Deal done. Contract signed. Purchase order in hand. Then the wording changes in the first paragraph to "to finalize" and "looking to" ----this means deals are not done.

We are excited to see a lot of our hard work is starting to pay off based on our recent contract with our Mid-Atlantic distributor to ship 1 Latitude 35ss and 3 9' custom made Latitude Tenders. Furthermore we have also signed a retail purchase order for the sale of our Demo Latitude 35ss. Combined this means Latitude Industries has orders for 5 boats by the end of the month.

Funny how they don't call out the fact that All Star is the one and only dealer that represents the old boats they built and still have not sold. Also curious as to why such strange wording around the demo boat that All Star has been sitting on for years now. Why would you publicize a dealer that can't sell your product in the first 2 years of getting it? And once again, orders by the end of the month does not mean orders in hand, which does not mean revenue.

It does mean the same pump and dump tactics.


Latitude Industries has seen an increase in inquires in potential boat sales, as the marine industry has seen a recent positive turn. This was stated in our previous press release that Thom Dammrich, president of the National Manufacturer Marine Association (NMMA), reaffirmed an increase in boat sales provides an early indicator that a recovery in new boat sales is coming.

Really? "Inquiries"? "Potential"? Does "Ford" publicize how many inquiries the dealers get? Does IBM talk about "potential" sales it will have? Does any vendor in any industry other than this front of a company use this type of guidance in thier corporate communications? Please show us 1 other example.

Finally, Thom Dammrich never said a single, solitary word about Latitude Industries. His comment was about the industry as a whole, and more to the point, regarding companies that actually make a product.


When was the last new boat actually built? Pictures please.




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