NeoMedia Technologies, Inc (NEOM)

[diamondtech]

Saw this on the news last nite..with ethical bean coffee using 2d barcodes on their coffee beans which when clicked takes them to a video clip and other info on where the coffee was produced and how,,, here's the website mentions neoreader has well.


http://www.ethicalbean.com/our-coffees


http://www.ethicalbean.com/emark



There are 3 ways to access the information contained within the emark on your bag of coffee.

1. Free Ethical Bean iPhone App
We’ve created a revolutionary new iPhone app. All you need to do is scan the emark or manually input the Lot Number into the app to follow the unique story of your coffee. Download the free app at iTunes.

2. BlackBerry Apps & Mobile Devices
All 3rd party QR Code readers will scan our emarks. The two apps suggested below have been tried, tested and given good reviews.
ScanLife Visit getscanlife.com from your BlackBerry browser to load the app on your phone.
NeoReader Visit get.neoreader.com from your BlackBerry browser to load the app on your phone.

3. Ethical Bean Online Web App
Using the online version of our app allows you to type in the Lot number located below the emark on each bag to gain access to all the same content you’d get using our iPhone app.