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Saturday, May 29, 2010 7:37:41 PM
The US has been a black hole for mobile TV technologies, with failed attempts to bring DVB-H, DVB-SH and Satellite Radio versions of mobile video to consumers there. US chipmaker Qualcomm has renewed its MediaFLO offensive having spent almost $1 billion in total trying to find the Mobile TV sweet spot. But so far it has failed. So is there any reason why new devices based on a mobile variant of the ATSC digital terrestrial transmission standard should fare any better?
This is why the US will rush to a position where there are 2 ATSC M/H devices to every 3 people which live there, in a short five year period. It won’t happen overnight and there are key milestones which will trigger the development.
Mobile TV is really about putting all the right ingredients into play. Creating an eco-system and providing a way the community—broadcasters, cellcos, technology suppliers and content owners—can all work together, and all make a profit. If they can’t actually make a profit out of it, they should at least be able to use it to stem losses.
Once all those ingredient’s are in place, then Mobile TV accelerates. It will become a feature-creep essential on most mobile devices, and consumers will begin to expect to have TV at their disposal whenever they have a portable device with them—which can mean more than one viewing device per person.
Mobile TV in the US—and a future where mobile TV is led by handsets, but not restricted to them, and where every car in the US slowly accumulates at last one screen upon which to watch some form of video.
How patents MDGC/Wytech help
The four key patenting strategies in mobile
IPR as a proportion of handset cost
Latest patenting trends
Patent pools
Significant new mobile patents
Non-Practicing Entities (NPEs) – strategies and influence
Patent disputes and resolutions
Mobile patenting volume analysis
Areas of high patenting activity – Navigation, UI, Imaging, NFC and GPS
Mobile operator patents
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