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Wednesday, May 26, 2010 3:47:31 PM
NEW YORK, May 26, 2010 (GLOBE NEWSWIRE) -- Zevotek, Inc., (OTCBB:ZVTK) (Frankfurt:T5V1), a worldwide direct marketer and distributor of innovative personal and home care items, today announced that the Company is showing the Zevotek Ionic Bulb commercial live at the Indianapolis 500 on its coveted 400 square foot digital video screen positioned directly atop the racetrack entrance. The Indy 500 race is considered the world's largest single day sporting spectacle with an official race day seating attendance of 310,000 and an estimated 800,000 speedway area visitors over the 5-day event. The concert rated giant screen will show the Ionic Bulb TV ad twice every hour for 12 hours a day starting today, May 26, 2010, during the 4 days of preliminary events and culminating with the Indy 500 race on Sunday, May 30. The Ionic Bulb commercial is showing in a continuous rotation alongside Stoli Vodka, NBC Universal, Warner Brothers, JC Penney, Sports Illustrated, Got Milk and several others.
Commenting on the announcement, Zevotek's CEO, Rob Babkie, said, "We are excited to show the Ionic Bulb to a massive Indy 500 audience. Lusso Media Inc. took notice of Zevotek's ad campaign and secured a prime spot for our newest Ionic Bulb TV ad next to the hilarious new Stoli Vodka ad featuring Hugh Hefner. Bringing the Ionic Bulb to the attention of big audiences like the one that the Indy 500 event offers is key to our sales strategy."
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