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Re: MIKE2OO5 post# 19145

Saturday, 05/22/2010 6:08:03 PM

Saturday, May 22, 2010 6:08:03 PM

Post# of 77519
NEW MMRF BLOG May 22

http://blog.mymedicalrecordsinc.com/

The bond that links your true family is not one of blood, but of respect and joy in each other’s life. Rarely do members of one family grow up under the same roof. ? Illusions
Posted by MyMedicalRecords | Filed under Personal Health

Last week MMR introduced its new Blog re-designed to make it easier to communicate with you. This week the Company will begin an expanded social networking effort to educate readers on the importance of having a personal health record. As a result of these blogs and our social networking campaigns many of you have contacted me for more information about who I am and what I have done. So I hope this short excerpt helps…………

Robert H. “Bob” Lorsch is a Los Angeles businessman, entrepreneur and philanthropist. He founded MyMedicalRecords, Inc. in 2005, leading the company through a merger with the biotechnology company Favrille, Inc., which was completed in January 2009 to become MMR Information Systems, Inc. (MMRF). The Company plans on formerly becoming MMRGlobal after its annual meeting this June.

Mr. Lorsch continues to serve as Chairman and Chief Executive Officer of the public company, a provider of secure, easy-to-use consumer-controlled Personal Health Records (PHRs), www.mymedicalrecords.com, and electronic safe deposit box storage solutions, www.myesafedepositbox.com, that enable individuals and families to easily manage and access all their medical records and other important documents, whether paper-based or digital, in one secure online location.

The company’s newest product, MMRPro (www.mymedicalrecordsmd.com), distributed in conjunction with Kodak’s document imaging reseller organization, is designed to give physicians a cost-effective solution to digitizing patient charts while providing patients real time access to their medical records through an integrated PHR (www.mymedicalrecordsonline.com/videos).

Mr. Lorsch steered the development of the MyMedicalRecords PHR built on proprietary, patented technologies to bring an integrated communications platform to healthcare technology: MyMedicalRecords.com uses fax, phone, and file upload to transmit and store documents, images and voicemail messages in a confidential account that gives people access to their medical records and other vital documents, such as insurance policies, birth certificates and wills, anytime from anywhere in the world using the Internet.

As a result of MMR’s merger with Favrille, the company acquired intellectual property assets, including data from clinical vaccine trials and an anti-CD20 antibody that is a potential candidate for the next generation Rituxan®. Rituxan, used to treat Non-Hodgkin Lymphoma and other B-Cell malignancies, was the first monoclonal antibody approved by the FDA to treat cancer, and Mr. Lorsch retained GRSworldwide in 2009 to accelerate the time to market of the company’s anti-C20 antibody asset.

Mr. Lorsch also heads up the business management and investment-holding corporation, The RHL Group, Inc., www.rhlgroup.com, with diverse interests in e-commerce, entertainment production, biotechnology and nutritional products for pets www.dancingpaws.com.

From 1994-1998, he was Chief Executive Officer of SmarTalk TeleServices, Inc., leading the company he co-founded and led through a successful public offering in 1996, building it into one of the largest providers of prepaid telecommunications products and services in the world. Not wanting to leave Los Angeles Lorsch resigned from SmarTalk as it’s CEO in January 1998 after the company relocated to Columbus Ohio, however he remained one of its largest shareholders after the business was sold to AT&T more than a year after his departure more than eleven years ago .

Prior to that, he partnered with Pacific Bell Information Services to build a voice mailbox system that became part of the WinFax product offerings. In the 1980s, he built and headed Lorsch Creative Network, a full-service advertising and sales promotion agency specializing in marketing campaigns for national and international blue chip clients, including the ABC, CBS and NBC broadcast television networks, Campbell’s Soup, Johnson & Johnson, Procter & Gamble, Marvel Entertainment, Northrop Grumman, McDonald’s Corporation, and others.

Mr. Lorsch is a Member of the Board of Trustees of the California Science Center in Los Angeles, having also served a four-year term on the State-appointed Board of Directors. His support of science and technology was recognized in 1998 by Vice President Al Gore in his dedication of the new Science Center, where the Robert H. Lorsch Family Pavilion stands as the gateway to the museum in Exposition Park.

He also is a Member of the Board and of the Executive Committee of D.A.R.E. America; Member of the Board of Governors of Cedars-Sinai Medical Center; and Member of the Board of the Sheriff’s Youth Foundation. He has also served as a National
Vice President and President of the Executive Committee/Western Region of the Muscular Dystrophy Association. Further, he has been a major supporter of the John Wayne Cancer Institute; the Elizabeth Glaser Pediatric AIDS Foundation; and the Thalians Mental Health Center at Cedars-Sinai Medical Center. Mr. Lorsch also served on the Personal Health Record Steering Committee of the Healthcare Information and Management Systems Society (HIMSS), whose membership is comprised of leaders in the field of healthcare information technology.

Mr. Lorsch has received numerous honors and awards, including D.A.R.E. America’s “Future of America Award”; the Muscular Dystrophy Association’s “Humanitarian of the Year Award”; and the Starlight Children’s Foundation’s “Golden Wish Award.” He most recently received the 2009 Humanitarian Award from the charitable organizations Therapeutic Living Centers for the Blind and Love Across the Ocean.

For his public spirit, Mr. Lorsch was awarded the prestigious “C” Flag Private Sector Initiative from the White House during the Reagan Administration for his work in raising millions of dollars for financing state and local earthquake preparedness education. His efforts for the cause have also earned him awards from the City and County of Los Angeles, the State of California and the Federal Emergency Management Agency (FEMA).

Mr. Lorsch has been an arbitrator for the American Arbitration Association and a member of the James Brady Presidential Foundation. He has been a featured speaker on personal health records and telecommunications at forums nationwide, including at MIT, and has been highlighted in hundreds of national and international newspapers and magazines in addition to making numerous television appearances. Mr. Lorsch’s marketing acumen and the role he played in the launch campaign for Microsoft Windows is acknowledged in the book “Barbarians Led by Bill Gates: Microsoft from the Inside.” His career of combining entrepreneurship and philanthropy is the focal point of one of the seven keys to success in the 2007 book, “The Millionaire Zone,” authored by ABC Radio Host Jennifer Openshaw, and his entrepreneurial spirit was also profiled in “The Engine of America,” written by Hector V. Barreto, former head of the U.S. Small Business Administration. Mr. Lorsch resides in Bel-Air, California with his wife, actress-writer-producer Kira Reed Lorsch.

Robert H. “Bob” Lorsch, CEO, MyMedicalRecords.com
Mailing Address: 2934 1/2 Beverly Glen Cir., #702, Los Angeles, CA 90077
Follow me on Twitter at PHREMRGURU
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