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Wednesday, December 29, 2004 4:15:26 PM
" Sharing Way LLC is a charitable organization which provides a Debt Free Sharing Way Pre-Paid MasterCard Program to its core audience of 28 million families to support your church or favorite charity everyday."
Well, I guess the way he wrote that PR there is nothing illegal. People just assumed that by "core audience" Mr Weisburg meant "members". So, "core audience" is in effect, meaningless, and was really more of a sort of ZKID raaraa chant meant to get shareholders and others excited. And it did! From .03 to .13 in a matter of days! See, as I said in my earlier post, ZKID has mastered the art of the PR campaign. They generate excitement for the stock and manage to stay within the law! Next year I believe that we can expect even better planned and bigger PR campaigns which will propel ZKID to new heights!
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