BB Liquidating Inc. (BLIAQ)

[fredman]

A merger between Blockbuster and NCR is a prime example of Vertical Integration / Vertical Expansion.

STRONG BUY!

"Vertical expansion, in economics, is the growth of a business enterprise through the acquisition of companies that produce the intermediate goods needed by the business or help market and distribute its final goods. Such expansion is desired because it secures the supplies needed by the firm to produce its product and the market needed to sell the product. The result is a more efficient business with lower costs and more profits.
Related is lateral expansion, which is the growth of a business enterprise through the acquisition of similar firms, in the hope of achieving economies of scale.

Vertical expansion is also known as a vertical acquisition.

Vertical expansion or acquisitions can also be used to increase scales and to gain market power. The acquisition of DirectTV by News Corporation is an example of forward vertical expansion or acquisition. DirectTV is a satellite TV company through which News Corporation can distribute more of its media content: news, movies, and television shows. The pending acquisition of NBC by Comcast Cable (as of January 16, 2010) is an example of backward vertical integration."

http://en.wikipedia.org/wiki/Vertical_integration