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News Releases - March 26 16:05 ET

WiseMobi Inc. acquires Reel2U and launches the first LIVE interactive, celebrity webcast platform and appoints Chris Lancey CEO


HOLLYWOOD, March 26 /PRNewswire-FirstCall/ - (WMBI:OTC) Reel2U is the first platform that marries the public's insatiable need for celebrity information with LIVE social, webcast interaction. This platform will provide registered members with an attractive opportunity to showcase themselves and interact and chat LIVE with their audience. Celebrities and other high profile figures can join the fun and webcast LIVE from the comfort of their own home, in their recording studio, or anywhere using their PC webcam.

Reel2U has an authorized celebrity subscription platform, where celebrities can leverage and invite their fan base and contacts, build their audience, promote their live webcasts, entertain, and generate a recurring income. Authorized celebrities will have personal channels offered on an audience "pay as you go" subscription basis. Celebrities can use the live webcasts to promote upcoming events as well as sell their products. We will seek to secure agreements with celebrities in the areas of music, movies, news, sports, and others. Celebrities can contact Reel2U directly for agreements to have an authorized channel.

In addition, Reel2U members that are successful in growing their audience base and meet Reel2U celebrity requirements can apply to become an authorized celebrity and receive their very own subscription channel.

To alert and invite members to scheduled webcast shows, Reel2U's internal mail system will automatically email out a subscription invitation to all members linked (friends, contacts) to the show host, as well as all members interested in the webcast's channel. For celebrity subscription channels, the email invitation will only go to those members who have paid for the "pay as you go" subscription option.

Reel2u Target Market

There are three distinct target markets:

- Celebrities looking to promote themselves, build and grow their relationship with fans, and find a way to monetize their celebrity status - People looking to connect and get closer to their favourite celebrities - Anyone looking to entertain, share information, and become a celebrityThe three target markets can easily be found in established social networks, news and update networks, and instant messenger and email accounts held by celebrities and those looking to become a celebrity.

Reel2U Technology

Reel2U's technology makes it easy for people and celebrities to join, schedule live shows, and invite all of their friends and contacts.

Joining

People can join by creating a Reel2U username and password or they can join using their existing Facebook email address and password. If they choose to join using their Facebook email and password, Reel2U will automatically:

- populate their Reel2U profile with their relevant Facebook information - the Reel2U logo and "Webcast LIVE to the World" will show up on their Facebook newsfeed every time they are logged into Reel2U - the Reel2U logo, "Webcast LIVE to the World", and their webcast details will show up on their Facebook newsfeed when they schedule a live show.Scheduling a live show

Scheduling a live webcast shows can be done in less than a minute. Upload a photo that will represent the show, title the show, provide show details, select a date, a time, and choose for the show to be public or private. If a show is marked "public" anyone can subscribe, and an invitation email is sent to the host's friends, imported contacts, and all other members interested in the channel. If a show is marked "private", only linked friends and contacts can subscribe.

Building an audience

People can import all of their instant messenger and email contacts over to Reel2U in one click. Then they can email each of them a personal invitation to their live show, along with the show's details and a personal message in one click. Any contact that joins will automatically be linked to the show host and will automatically get scheduled webcast invitations going forward.

People can use the Invite Friends function and copy and paste their email address book in the invitation box along with show information and a personal message, and send an invitation in one click.

Friends and Contacts can join directly from the personal email invitations

All contacts that receive an invitation to a live webcast show, will have the ability to subscribe directly on their email invite. They will be instructed, "To subscribe to this LIVE webcast, please click here". This will take them to the registration page.

Concurrent with this launch Wisemobi is pleased to announce the following appointment:


Mr. Chris Lancey as President & CEO.


----------------------------------------Mr. Lancey is a 25 year veteran of the television, advertising and new media business and is currently serving as Chief Executive Officer for Creative Arts Entertainment Group ("CAEG"). Mr. Lancey is responsible for the development, production, advertising sales and marketing, new media strategy and the exploitation of more than 1,400 hours of television programming with total original production in excess of $150,000,000 million dollars. Currently CAEG is producing a movie for the Lifetime network entitled, The Stepson, as well as Executive Producing a series for the Outdoor Channel, Adventure Guides. CAEG recently completed production of 130 episodes on the prime time strip game show for the NBC/IONnetwork entitled On the Cover - hosted by Mark Walberg, a SCI-FI network movie entitled Bloodsuckers and is in development on Nascar's Serving it Up!, Wild Animal ER, Forever Young, and a multitude of movies and series.

Concurrent with his duties at CAEG, recently Mr. Lancey acted as consulting President to Hook.tv and is consulting senior management to the broadband kids network, KidMango.com., the advertising supported kids channel for YouTube, AOL and Yahoo.

Prior to CAEG Mr. Lancey served as CEO of Western International Syndication from 2000 forward, and led the buyout of Western from the $12.7 billion (in worldwide billings), Initiative Media Worldwide which is a wholly owned subsidiary of the Fortune 400 Interpublic Group of Companies ( IPG).

Wisemobi will file to change its name to Reel2u.com.

About Wisemobi Inc.

Reel2U is an on-line platform that lets people and celebrities schedule webcasts where they can showcase themselves, and interact and chat live with their audience. Celebrities can webcast live from the comfort of their own home, in their recording studio, or anywhere using their PC webcam, or they can broadcast live from the Reel2U studio in Hollywood(opening soon).

Statements in this press release may be "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "believe," "estimate," "expect," "intend", "dramatically" and similar expressions, as they relate to the company or its management, identify forward-looking statements. These statements are based on current expectations, estimates and projections about the company's business based, in part, on assumptions made by management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may, and probably will, differ materially from what is expressed or forecasted in such forward-looking statements due to numerous factors, including those described above and those risks discussed from time to time in Wisemobi's filings with the Securities and Exchange Commission. In addition, such statements could be affected by risks and uncertainties related to the ability of the company to control product demand, market and customer acceptance, competition, pricing and development difficulties, as well as general industry and market conditions and growth rates and general economic conditions. Any forward-looking statements speak only as of the date on which they are made, and the company does not undertake any obligation to update any forward-looking statement to reflect events or circumstances after the date of this release. Information on Wisemobi's website does not constitute a part of this release.

SOURCE Wisemobi Inc.


http://www.reel2u.com/wisemobi_acquires_reel2u_and_launches_the_first_live_interactive_celebrity_webcast.php