Burned Media Ltd (BUNM)

[Pass the Salt]

121 million for approximately 700,000 (paying) users--

Flashback Post concerning Best Buy purchase of napster.com: March 7th 2009 by 'Pass the Salt'

The Best Buy
purchase of napster.com was a very instructive in showing a wider buying pool out there than I personally surmised.

The powers that be there must have realized that brick and mortar stores for selling/distributing music are quickly falling out of vogue and profitability. That's why Best Buy is testing on site music lessons and other 'thinking outside the box' initiatives.

IME a strong Web-based presence will be essential to sustainability of any major music-reseller as time goes on.

Look at the growth for example of holiday shopping online as the years go on. Who could see that coming in the early 1990s walking through the local mall?

From newspaper/media conglomerates to private equity firms--there is a need for a hot property with growth potential.

Would you buy a dying daily newspaper with rapidly diminishing circulation for millions or go with a property like hypster.com looking to a bright future and a growth in returns? With a bit of additional exposure and positive hype--this property next year at this time could be looking at an excess of 2-3 million users.

The value of a hypster.com with growing Web loyalty is enormous. Why? because once people come to your site (willingly) you can cross-sell products, offer them traditional/music news and basically build a Web-based juggernaut that can capture market share online.

Greater ad revenues can ensue and the official hypster.com T-shirt might become a common sight of High School and college campuses throughout the nation. Looking beyond internationally--music is truly an international language that can translate well in an era of multinational corporations.

'The writing is all over the wall' concerning the demise of old-media forms and the sad reality is that a number of companies are going to completely fold for a lack of understanding the present and future value of a property like hypster.com and related opportunities for value-added enhancements.

Don't buy hypster.com at your own financial peril:

Hypster.com hasn't even really scratched the surface as far as what it can become.