e.Digital Corporation (fka EDIG)

[bostonredsox]

hey, Tinroad, I agree that the MTV/Evolution ad campaign began a week or so ago, and that the Dataplay model has not yet been featured. I've also seen the same 30 sec ad run on MTV several times.

My point is simply that a Brand Manager for MTV would likely initiate a campaign during the VMAs, which offer VERY HIGH rating with relatively little cost (except for opportunity cost)

OT: I never knew you were a midwesterner...I lived for several years in Cleveland and spent more than a few nights in Sandusky bars...

cheers,

bostonredsox