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Monday, March 15, 2010 9:25:06 AM
0 minutes ago - Close-up Media
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As of 4:53 PM ET 3/12/10
InternetArray, Inc. said it has released the first video ad in support of marketing its online consumer gold and jewelry buying site, PremierGoldTraders.com.
According to the company, the video has been housed at microsite breakup4cash.com as a landing page to view and direct traffic to the main PremierGoldTraders.com site for new customer acquisition.
The ad is the first of two produced and directed by industry veterans Jane Jackson and Mark Kiyak. Jackson has over 25 years of working in the professional film industry, including broadcast video, feature films, as well as managing Francis Ford Coppola's studio in San Francisco. Kiyak is a two time EMMY award winner for technical work done in the Atlanta and Sydney Olympic games as part of his 20 years spent at NBC.
"We're excited about the release of this production," said Michael Black, CEO of InternetArray. "The messaging is spot on for what we want to portray as the PremierGoldTraders.com brand. Standing out in a competitive market with a fun message partnered with social responsibility is something we feel good about."
The spot is titled "Recycle the Love" and follows three people selling gold jewelry from ex-loves to use the money to "save the world" by helping the environment.
Premiere Gold Traders is an online destination where consumers sell their unwanted gold and jewelry.
InternetArray provides guidance and investment for early stage Internet companies.
More information:
www.breakup4cash.com
www.internetarray.com
www.premieregoldtraders.com
((Comments on this story may be sent to newsdesk@closeupmedia.com))
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