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Alias Born | 08/19/2009 |
Sunday, March 14, 2010 10:58:06 PM
What is that supposed to mean? What did I ever do to you?
"ETC is a cabinetry company, they produce bath vanities, kitchen and garage storage cabinetry."
Are you disclosing nonpublic information that JD plans to market all cabinet sales (including the remains of 1st Choice) under the etc. name whether or not they have removable faces? If that is his strategy and it is public info, please provide a link for the board!
If true, that is a poor marketing decision in my opinion! Branding is important, and the etc name is inappropriate and confusing to apply to non-"transitional" product. Besides, if etc is destined to be selling $100M soon, why even bother with the other cabinets?
"Do you want them to form an entire separate corporate entity to produce non-removable face cabinets?"
Why not just continue building the other cabinets under the D&D name?
Just thinking out loud, but this approach baffles me.
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