Making an acquisition means an almost instant launch of their new filter, which would replace the filter of the acquiree.
WLSF plans to launch in April in the U.S. If they can make the acquisition in the near future, their distribution channels will already be in place. This is no small matter, because getting your foot in the door is huge, and inventorying cigarettes is very costly for any retail outlet, whether large or small.
Although moving very quickly, these guys sure seem to know what they're doing. All experienced professionals.
Two announcements could be on the horizon:
FTC approval of the package.
Signing of the filter testing agreement with Phillip Morris.
Luck to all.
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