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Re: Poptech post# 211191

Thursday, 03/11/2010 4:12:46 PM

Thursday, March 11, 2010 4:12:46 PM

Post# of 326354
Poptech, thanks. Lets see if I understand. When a barcode company does a campaign the barcode company makes the codes and does the advertising. Do all barcode companies have their own readers? If not, do they contract with a company that does?
Please explain how a brand does a campaign without a barcode company. Who creates the codes and what readers are used? Any more info on these questions, is much appreciated.