There is a large issue many may not have considered. Wait till CHASE (already onboard...try it). starts advertising "text Chase to go800..." et.al. Goig will not even need to advertise. we will not need to promote. since Chase bought WAMU, I believe they are the largest financial institution in the world. (I'm not sure, but they ain't no Bailey Building and Loan)
When Dell, and HP, and black and Decker, and everyone else gets a KEYWORD, the use of the product will be the advertising. How huge can this really get?!?!?
I'm not sure If I have the discipline to wait till PPS = $1.00, but I'm going to try. (I would love to quit my job too)