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Friday, 02/26/2010 1:14:38 PM

Friday, February 26, 2010 1:14:38 PM

Post# of 14386
Lord Leonard Steinberg

Founder Of Stanley Leisure Ltd. Agrees To Become Chairman Of The Board Of Electronic Game Card, Inc.
By Anna Ohlden | June 6th 2008 07:30 AM
NEW YORK and LONDON, June 6 /PRNewswire/ --

- On June 6, 2008, Lord Steinberg filed as a 5 percent owner of Electronic Game Card, Inc.

Electronic Game Card, Inc. (OTC Bulletin Board: EGMI) ("EGC"), announced today that Lord Leonard Steinberg has agreed to join the Board of Directors as Chairman.

Lord Steinberg is one of Britain's most successful businessmen and one of the most well known personalities in the gaming industry. He founded Stanley Leisure in Belfast in 1958 with one licensed betting shop. Stanley Leisure plc became the largest casino operator and fourth largest retail bookmaker with 600 shops in the United Kingdom.

In 2005 Stanley sold its retail bookmaking operations for 504m pounds Sterling (approx US$1billion) and returned 327m pounds (approximately US$650million) to shareholders. In 2006, Stanley then sold the 45 casinos to Genting International for approximately US$1.3billion

During Lord Steinberg's tenure, Stanley Leisure grew both organically and through acquisition. In the last five years as publicly quoted company Stanley Leisure generated total shareholder returns at a compound annual growth of more than 25 per cent.

The acquired businesses were cultivated by adding seasoned management, structural renovations, synergistic business-lines, and improved locations. Some acquired businesses were relocated into special purpose built facilities, such as the Circus Casino Birmingham Star City, which is the largest casino in the United Kingdom.

In addition to his highly successful business career, Lord Steinberg was made a Conservative Life Peer in 2004 and is an active member of the House of Lords in the United Kingdom. He is a well known philanthropist and is a member of the Board of Directors of Medgenics, a U.S. incorporated biopharmaceutical company, L Sports Investments Ltd., Stanley Bet Holdings Ltd., and Stanley Bet Overseas Investments Ltd.

Commenting on Lord Steinberg's involvement, a company spokesperson said, "It is with great pleasure that we will welcome Lord Steinberg to our Board of Directors as its Chairman. His highly successful career is reflective of his business acumen and drive to achieve excellence in whatever he undertakes. Lord Steinberg's experience is well suited to meet, and exceed the strategic vision of EGMI as it expands in international markets and pursues further market share gains with superior, well positioned products." The spokesperson continued, "We believe that the fact that an accomplished business leader of Lord Steinberg's caliber has agreed to become chairman of the company is validation of the company's business. In addition, as the company enters the next stage of its development having an accomplished Chairman with a track record of large public company leadership will be invaluable. We especially welcome his leadership in the selection process for new members of the company's management." Lord Steinberg commented, "Electronic Game Card is an innovative product that addresses an extremely large potential market. I am a strong believer in this technology and have thus recently purchased in excess of 5 percent of the stock in the open market. With the addition of my established contact base and business and industry experience I believe that this company has extremely exciting prospects and I look forward to taking the company and the product range to the next level."

In addition to Lord Steinberg, the Electronic Game Card, Inc. Board of Directors has also nominated Eugene Christiansen and Anna Houssels to serve as non executive directors. Mr. Christiansen has been active as an executive and consultant to the commercial gambling and entertainment industries since 1976 through New York based Christiansen Capital Advisors. Mr. Christiansen has conducted studies of the economics, taxation, financial structure, and regulation of casino gaming, pari-mutuel wagering, and lotteries, and has counseled Manhattan and Washington, D.C. law firms in legal proceedings regarding gaming issues. Mr. Christiansen is the author of numerous articles dealing with casinos, horse racing, greyhound racing, jai alai, off-track betting, lotteries and related activities in trade, professional, and academic publications. He prepares authoritative statistical reports that are widely used domestically and abroad recognized throughout the world as the most comprehensive and authoritative description of the gambling industries of the U.S. Mr. Christiansen has co-authored an influential academic study of gambling, The Business of Risk: Commercial Gambling in Mainstream America (University Press of Kansas, 1985), and is a member of the advisory boards of the National Council on Problem Gambling and the Institute for the Study of Gambling and Commercial Gaming at the University of Nevada, Reno.

Ms. Houssels is currently Vice President of VIP Sales for CityCenter in Las Vegas, an US$8 billion mixed use real estate project developed as a joint venture between MGM Mirage and Dubai World. In this capacity she focuses on expanding the sales network through VIP customers and referrals, and liaising with MGM MIRAGE key executives plus international and domestic casino marketing teams. Her responsibilities include leading event sales nationally and internationally, and developing new sales leads through "business to business" channels, as well as professional and social personal network associations.

Prior to Las Vegas CityCenter, Ms. Houssels worked for The Mark Company and RLM West Luxury Real Estate in California as well as Ezra International Realty in Las Vegas. Her experience also includes buying, renovating, and selling luxury high rises in Australia and the United States. She most recently owned and operated Houssels Properties; a Las Vegas real estate firm specialized in selling exclusive residences, many of them high rises, to local and a large international network.
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