Wink Communications, a developer of interactive TV
advertising software, announced on Tuesday that its shareholders have
approved its previously announced acquisition by Liberty Broadband
Interactive Television (LBIT) for about $100 million in cash. "I am
pleased that the shareholders have approved the merger," said Wink CEO
Maggie Wilderotter. "The complementary strengths of LBIT assets will
provide a unique opportunity to accelerate the ITV business domestically
and globally." LBIT is a division of Liberty Media, which of late has also
acquired interactive TV software provider OpenTV for $185 million, as well
as the stake it didn't already own in interactive ad software firm ACTV.
Alameda, Calif.-based Wink's technology allows owners of Wink-enabled
set-top boxes to interact with ads and other TV content using their
television's remote control.
