David Keaveney, a broker with First American Equities in Phoenix, works with sixth, seventh and eighth graders, including his stepson, Anthony.
Keaveney's method is to encourage the kids to think for themselves. "In the fall, I ask them what they're thinking about, and they say Christmas toys--Mattel, Huffy," says Keaveney. "And clothes--Tommy Hilfiger, Ralph Lauren. You have to allow them to open their minds."
By participating in the game, kids learn about math and other subjects, Keaveney says. "There's an economic factor to the market, politics as well. And there's foreign economics, too."
In addition, the kids learn that "things don't always work out the way we expect them to," Keaveney says. "And they learn the value of money."
The fact that Keaveney is teaching their children impresses the parents, some of whom become clients, he says. "They're happy someone out there is teaching instead of selling." Most of the business from the parents is college planning for the kids.
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